5 Mar 2014
3 Mar 2014
26 Feb 2014
14 Feb 2014
11 Feb 2014
7 Feb 2014
Audience Research Pro Forma - Media Studies
Name: Georgie Bebb 11.5
Ask three potential audience members. The focus must be on your design, not the idea for the film.
Write their responses below.
• • • • • • • • • • • • • •
(only show the synopsis at this stage)
From reading the synopsis for the film, what genre of film do you think it is? Please give reasons for your answer.
1. From reading the synopsis i suspect that the genre of the film is a romance/thriller, as it mentions her partner, which suggests that there is love involved. However it does go on to say about her dark secret which reinforces the idea of guiltiness and pain.
2. While reading the synopsis i got the impression that the movie genre was a love/horror. I think that i got this impression because it says, “she is constantly reminded about her dark secret that still haunts and terrifies her”. The words “haunts” and “terrifies” reinforces horror, which gives off a scary effect. On the other hand I also get the impression that it is to do with love as she wants to be honest with her partner but doesn’t want to lose him because of her mistakes in the past. This shows that she really does love and care for her partner, which does suggest love is involved in the movie.
3. Throughout the synopsis I knew that the genre was love and thriller, because of the words used. For example the words used that suggest love are “swept away” and “handsome man”. These suggest love because when you are in love with someone everything to you about them is amazing, eg, their looks, their personality etc, and you are “swept away” by how amazing and perfect they are. Where as the word that suggest horror are “worried”, “fearful” and “shattering”. This reinforces horror as these words are usually used in a horror synopsis and they create a scary image in the audiences head.
What impression do you get regarding the possible poster for the film? Think about what you would normally expect on a poster for this kind of film.
1. The film poster once again reinforced love and horror as on draft 1, the main characters are faded out that create a ghostly look, but then it is contrasted by the colour red and the position the couple is in which reinforces love.
2. I think by looking at movie draft 2, my first impression was that i could see that there was some sort of horror involved as the silhouette of the man reinforces darkness. It made me think after reading the synopsis that maybe the silhouette figure is to suggest to the audience that her conciousence is still haunting her and she is guilty of something, I also think that this is the reason why she is close to the cliff to reinforce a tragedy. However the couple look happy and in love which suggest that she is trying to put what has happened to the back of her mind and move on.
3. By looking at movie draft 3, my first impression was that it is the same as a usual movie poster, as it has a credit block and main master head. However I don't think this one is as good as the others as it doesn’t anchor the genre. For example you can see that it is romance, but it doesn’t show that straight away as you have to think about it first. However I don't see how its got anything to do with horror, the only thing that people may relate to horror is that the background image of the picture is black and white. Overall, I think there is room for improvement by showing horror is part of the genre, but the poster has got good points such as the way it is laid out and the conventions on the poster (masthead and billing block).
(show your designs now)
What are your first impressions of the poster and DVD cover? Please consider the following in your answer: Choice of image / choice of fonts / colour scheme used / page layout.
1. I think that the poster is very good and persuasive to go and watch the film as it gives you an idea of what the film is about and the genre but you get the feeling that there is a twist involved as it shows a silhouette looking over them, which gives the idea that a twist is involved.
2. I think that the DVD cover grabs more attention compared to other DVD covers as the main cover looks like it could be the front cover of a novel. I also think the poster grabs your attention because it doesn't loom like a usual romance story as the man is looking over them. This is good because it teases the audience as they don't know what is going on but could also be misleading as they could get the wrong impression.
3. The DVD cover is good as it is laid out like a normal DVD cover would be, however I think to improve it, you could organise the back cover a bit more as it does look good, but could do with a bit more work. However I think the poster is very good as it doesn't give away a lot of information but tells the audience that they need to go and see it to find out the twist.
From your knowledge of the synopsis, do you think the poster drafts suit the film? Please give reasons with regards to the designs.
1. I think the synopsis does suit the film because it shows that there is some sort of twist, as it relates back to 'her dark secret'. This is shown in the film poster draft 2 because the silhouette is looking at them, which suggests that he is there dark secret.
2. I think the synopsis does suit the film because it does give away that there is a twist. However by looking at poster drafts 1 and 3 it is not shown. This is good because it will surprise the audience, but I think it would be good if shown as it would be a teaser for the audience.
3. The synopsis is good as it reveals some information but not a lot. This is good as it will tease the audience and make them want to find out what happens. To improve I would show there is some sort of twist on drafts 1 & 3 as at the moment they look like a stereotypical romance story.
Overall, if I was to change anything after getting my feedback I would redo poster drafts 1 & 3 as they don't show that there is a twist involved which would be a good as it would tease the audience in till my movie was released. I would try to organise my DVD back cover more so it is easier to read. I think if I did make these changes it would improve my audience feedback, and would get more people involved and talking about the film.
1 Feb 2014
31 Jan 2014
30 Jan 2014
29 Jan 2014
11 Jan 2014
6 Jan 2014
Synopsis for film poster
Just Love Again?
When a twenty-four year old woman named Sam, moves into a old rustic village to start a new beginning, she is questioned about her past. Worried that people will find out her mistakes, Sam thinks about moving to the island, her and her ex-husband, Liam discovered on their journeys across the world. But just before Sam moves, she is swept away by Henry, a handsome man who lives in the next village within the valley. Henry a doctor, is a caring young widower, who has two young children called Isabel and Matthew. Sam slowly begins to let down her guard about the past, and becomes attached to Henry and his family.
But as Sam begins to fall in love with Henry, she is constantly reminded about her dark secret that still haunts and terrifies her... a past that set her off on a fearful, shattering journey across the country, to start a new beginning. Sam knows she has to be honest with Henry and his family about what happened before she moved, but fears she will loose the love of her life and his kids. Do you think she will be able to 'Just Love Again?'.
When a twenty-four year old woman named Sam, moves into a old rustic village to start a new beginning, she is questioned about her past. Worried that people will find out her mistakes, Sam thinks about moving to the island, her and her ex-husband, Liam discovered on their journeys across the world. But just before Sam moves, she is swept away by Henry, a handsome man who lives in the next village within the valley. Henry a doctor, is a caring young widower, who has two young children called Isabel and Matthew. Sam slowly begins to let down her guard about the past, and becomes attached to Henry and his family.
But as Sam begins to fall in love with Henry, she is constantly reminded about her dark secret that still haunts and terrifies her... a past that set her off on a fearful, shattering journey across the country, to start a new beginning. Sam knows she has to be honest with Henry and his family about what happened before she moved, but fears she will loose the love of her life and his kids. Do you think she will be able to 'Just Love Again?'.
17 Dec 2013
4 Dec 2013
22 Nov 2013
5 Nov 2013
4 Oct 2013
Analysis of a film poster
Analysis of a film poster
What genre is the film?
Romance, Tearful, Drama.
Which genre conventions are referred to?
The colours used on the poster, for example greens and whites which make the audience think it is a romance film. Also the lighting is bright which reinforces that there is hope and love in the movie. The characters also give away that it is a romance genre as they are looking into each others eyes about to kiss. The fact that they are male and female and stereotypically good looking with airbrushed perfect makes us think of a perfect love story, but there is a tearful twist.
Which conventions of the form are used?
You usually find the following things on a poster:
Taglines, title of the movie, the main characters, the date the movie is released, credit blocks, a picture of the main characters, Distribution, Company logo’s and Film studios.
Describe the mise-en-scene in detail including location, lighting, costume, make-up
The location that the photo is set in, looks to be a calm setting. As the colour used are bright natural colours. The photo used reinforces that the couple is in love as they are staring into each others eyes and you can see the strong connection and relationship they have. The lightning used in the poster is bright, which reinforces love, hope and happiness. The make up that the models are wearing make their skin look perfect, which relates back to the idea that they are in a perfect love relationship.
What symbols are used in the poster? Do you need audience foreknowledge to decode the symbols?
Eye contact is the main symbol on the poster as it shows that all the care about is that they are in love and happy and don't care what is going on around them as long as they have each other. However, you may argue that they are holding eachother which reinforces that they want to do everything together, and they come as a couple, not singular.
What are the main figures/objects/background of the poster? Are they represented photographically?
The main object is a photography of a couple that are obviously in love. The background of the poster is blurred but you can see that they are in a house that looks onto a garden. You know they are both happy as they are smiling and the lighting is bright which reinforces happiness and hope.
How does the layout of the poster affect its message?
The layout of the poster affects the message, because all the writing on the poster is center aligned which reinforces that everything is equal to them and they share everything, because the gap between the writing and the side of the poster is equal. Also the models names are at the top of the poster, but her name is above his head and his name is above her head which shows that they are a package and in love with each other. The rule of thirds lines cross in line with their lips and where there arms cross to hold each other. They have put all the writing, for example the credit blocks and the sponsors at the bottom of the page to keep the attention on the couple. They have put the title on a rule of third line to make it stand out and grab people attention.
Describe why the designer has used the particular typeface.
Taglines, title of the movie, the main characters, the date the movie is released, credit blocks, a picture of the main characters, Distribution, Company logo’s and Film studios.
Describe the mise-en-scene in detail including location, lighting, costume, make-up
The location that the photo is set in, looks to be a calm setting. As the colour used are bright natural colours. The photo used reinforces that the couple is in love as they are staring into each others eyes and you can see the strong connection and relationship they have. The lightning used in the poster is bright, which reinforces love, hope and happiness. The make up that the models are wearing make their skin look perfect, which relates back to the idea that they are in a perfect love relationship.
What symbols are used in the poster? Do you need audience foreknowledge to decode the symbols?
Eye contact is the main symbol on the poster as it shows that all the care about is that they are in love and happy and don't care what is going on around them as long as they have each other. However, you may argue that they are holding eachother which reinforces that they want to do everything together, and they come as a couple, not singular.
What are the main figures/objects/background of the poster? Are they represented photographically?
The main object is a photography of a couple that are obviously in love. The background of the poster is blurred but you can see that they are in a house that looks onto a garden. You know they are both happy as they are smiling and the lighting is bright which reinforces happiness and hope.
How does the layout of the poster affect its message?
The layout of the poster affects the message, because all the writing on the poster is center aligned which reinforces that everything is equal to them and they share everything, because the gap between the writing and the side of the poster is equal. Also the models names are at the top of the poster, but her name is above his head and his name is above her head which shows that they are a package and in love with each other. The rule of thirds lines cross in line with their lips and where there arms cross to hold each other. They have put all the writing, for example the credit blocks and the sponsors at the bottom of the page to keep the attention on the couple. They have put the title on a rule of third line to make it stand out and grab people attention.
Describe why the designer has used the particular typeface.
The typefaces used are clean, (not distorted) and are known to be sans serif. They have used this particular type face because even though it is thin and delicate, it still stands out and grabs the audience's attention. They have put the word ‘VOW’ in the same typeface this is because it stands out more than the word ‘THE’ because the word vow means A solemn promise, which reinforces the love and trust they share. Also the colours of the typefaces stands out because they are the same colour as the blurred background.
What visual camera techniques have been used?
The camera shot was a mid level shot, as well as being a two shot, which indicates that its a normal life, with normal love and no extra complications as they are in love and thats all that matters to them.
Are the messages in the poster primarily visual, verbal, or both?
The messages in the poster are primarily visual as you look at the characters first and then straight away you know that its a love story as there body language shows their relationship they have.
Who do you think is the intended audience for the poster? Why?
I believe that the intended audience for the poster is females as the genre of the film is a tearful romance which usually appeals to females more than males. This is because women usually show their feelings more than men, and this film is full of emotions.
Given that all movie posters have the same purpose - to get audiences to go see a movie - what persuasive techniques does the poster use?
The persuasive techniques used make you want to go watch the film. For example, the main characters names are at the top of the poster which grabs the audience's attention and persuades them to go watch the film if they are interested in those particular characters. Also the characters are attractive which may also draw someone in and persuade them to watch the film. In addition, the genre of the film is given away by their body language and the colours, so people that enjoy romance films are persuaded to watch it.
What USP is used?
The unique selling points that are used are the names and the pictures of the main characters. For example if someone like Channing Tatum as an actor they would be more likely to watch it compared to someone that doesn't like him. Also the tagline ‘Inspired by true events’ could be a unique selling point as someone might want to watch it because they can relate to what happens in the story as it could've happened to them in the past.
Are "expert witnesses" (ie critics) quoted?
There are no expert witnesses on this poster, but you may find them on other film posters of this series.
What pleasures (gratifications) are promised by the poster?
The pleasures promised by the poster are love romance and passion, because they are looking into eachothers eyes in love. The poster also promises you good looking characters as they are in the main image. However the poster also promises sadness, because nothing is perfect in life and it says inspired by true events which makes you think that nothing in life is perfect so there must be a twist.
How is attention gained (humour, shock, surprise familiar face of a star)?
Attention is gained because the main characters are famous because of their great acting. This grabs people's attention because they are well known to be good actors which may persuade them to watch the film. Also the fact that the title is on the rule of thirds line makes you focus your attention on it.
How does the tagline work? (humour, pun, alliteration etc?)
The tagline ‘Inspired by true events’ makes the audience think that they may be able to relate to the story as the film is based on a true story. However I think that it is a dull tagline because it does not explain or give any of the narrative away.
What visual camera techniques have been used?
The camera shot was a mid level shot, as well as being a two shot, which indicates that its a normal life, with normal love and no extra complications as they are in love and thats all that matters to them.
Are the messages in the poster primarily visual, verbal, or both?
The messages in the poster are primarily visual as you look at the characters first and then straight away you know that its a love story as there body language shows their relationship they have.
Who do you think is the intended audience for the poster? Why?
I believe that the intended audience for the poster is females as the genre of the film is a tearful romance which usually appeals to females more than males. This is because women usually show their feelings more than men, and this film is full of emotions.
Given that all movie posters have the same purpose - to get audiences to go see a movie - what persuasive techniques does the poster use?
The persuasive techniques used make you want to go watch the film. For example, the main characters names are at the top of the poster which grabs the audience's attention and persuades them to go watch the film if they are interested in those particular characters. Also the characters are attractive which may also draw someone in and persuade them to watch the film. In addition, the genre of the film is given away by their body language and the colours, so people that enjoy romance films are persuaded to watch it.
What USP is used?
The unique selling points that are used are the names and the pictures of the main characters. For example if someone like Channing Tatum as an actor they would be more likely to watch it compared to someone that doesn't like him. Also the tagline ‘Inspired by true events’ could be a unique selling point as someone might want to watch it because they can relate to what happens in the story as it could've happened to them in the past.
Are "expert witnesses" (ie critics) quoted?
There are no expert witnesses on this poster, but you may find them on other film posters of this series.
What pleasures (gratifications) are promised by the poster?
The pleasures promised by the poster are love romance and passion, because they are looking into eachothers eyes in love. The poster also promises you good looking characters as they are in the main image. However the poster also promises sadness, because nothing is perfect in life and it says inspired by true events which makes you think that nothing in life is perfect so there must be a twist.
How is attention gained (humour, shock, surprise familiar face of a star)?
Attention is gained because the main characters are famous because of their great acting. This grabs people's attention because they are well known to be good actors which may persuade them to watch the film. Also the fact that the title is on the rule of thirds line makes you focus your attention on it.
How does the tagline work? (humour, pun, alliteration etc?)
The tagline ‘Inspired by true events’ makes the audience think that they may be able to relate to the story as the film is based on a true story. However I think that it is a dull tagline because it does not explain or give any of the narrative away.
2 Oct 2013
18 Sept 2013
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